Jaclyn Freedman speaks with organizations navigating growth, change, and the evolving role of marketing. Drawing on nearly two decades of executive experience, she brings together practical frameworks, candid stories, and real-world lessons that audiences can apply immediately.

Whether addressing a conference audience, facilitating an executive off-site, or leading a workshop for a marketing team, Jaclyn's sessions are grounded in one belief: the best conversations don't just inspire new ideas—they help people make better decisions.

Speaking

Jaclyn delivers keynote presentations, conference sessions, executive roundtables, guest lectures, and moderated conversations for organizations ranging from startups to enterprise teams.

Recent speaking topics include:

  • Building marketing organizations that scale

  • Modern go-to-market strategy

  • AI beyond the hype: practical applications for marketing teams

  • Demand generation in an AI-first world

  • Marketing and sales alignment

  • Content that earns attention

  • Leadership, consulting, and navigating career transitions

She has spoken for executive leadership teams, SaaS organizations, industry associations, and conferences, including MarketingProfs B2B Forum.

Workshops

In addition to speaking engagements, Jaclyn facilitates interactive workshops designed to help get company’s excited about marketing, bought-in to the sales process, and aligned on company goals.

Workshops are designed per each business, alongside founders, sales, operations, and even human resource teams, and can range from a two-hour working session to a full-day strategic off-site or SKO.

Sessions are collaborative, practical, and energizing.

Common workshop topics include:

  • Go-to-market strategy and planning

  • Marketing strategy and annual planning

  • AI implementation and workflow design

  • Messaging and positioning

  • Demand generation and pipeline strategy

  • Marketing and sales alignment

  • Team collaboration and organizational fit

  • Content strategy in an AI-first landscape

Attendees leave with practical frameworks, shared direction, and actionable next steps they can begin using immediately.